The texture paint market will exceed 100 billion yuan, and Asia-Pacific demand is growing fastest

Texture paint refers to paint that has a realistic feel after being applied to the wall. It can create imitation material effects such as stone, cotton and linen, and fine wood grain, giving people varying degrees of visual and tactile feelings, making the space more layered and It has a more sense of design and is very suitable for decoration in high-end residences, villas, hotels, restaurants, schools, theme parks, museums, stadiums and other buildings that have high requirements for wall modeling. In addition, the texture coating has beautiful effects and is also used in the fields of old city renovation, integrated insulation, surface coating of cement components and various brick and wood structures.

The inspiration for texture paint first came from the Greek Peninsula. Currently, the use of texture paint in Europe and the United States has become very common. In recent years, some Chinese companies have gradually introduced texture paint into the Chinese market. Due to the unique texture, simplicity, and thickness of texture paint, it has quickly attracted the attention of domestic consumers. At the same time, domestic companies have also continued to make local improvements to make it more suitable for China. Local culture and consumer favorites.

Industrial Research Center released “China Quality 2023-2028” “Coatings Industry Market In-depth Research and Development Prospects Forecast Report” shows that in recent years, as the application areas of textured coatings have become more and more extensive, consumers’ awareness and recognition of textured coatings have also increased. With continuous improvement, global texture coatings have become the third largest architectural coatings, and the market size is showing a growth trend. In 2022, the global texture coatings market will exceed 80 billion yuan. It is expected that the global texture coatings market will exceed 100 billion yuan in 2028. The industry demand space is relatively large. big.

​ ​ ​ (1) Acrylic resin demand has the highest growth rate

Texture coatings can be divided into organic coatings such as acrylic resin texture coatings, inorganic molecular coatings such as silica sol texture coatings, and organic-inorganic composite coatings such as silica sol-styrene acrylic texture coatings according to the properties of the main film-forming substances. Among them, acrylic resins are widely used in textured paint formulations due to their good properties and versatility such as excellent adhesion and durability, fast drying and low odor, environmental benefits and wide range of formulations. Acrylics have excellent adhesion to a variety of surfaces, including concrete, masonry, wood and metal, a property that ensures the textured paint adheres well to the substrate, creating a long-lasting, durable finish. Acrylic-based feel paints are known for their resistance to cracking, peeling, and weathering, making them a top choice for indoor and outdoor applications. Therefore, the growth rate of demand for acrylic resin texture coatings is significantly higher than that of other types of products.

(2) The Asia-Pacific market has the fastest growing demand

Textured paint originally originated in Europe. With the continuous research and development and active promotion of European paint manufacturers, texture paint has been widely used in Europe and the United States, while the application time of texture paint in the Asia-Pacific region has been shorter. In recent years, with the development of major Asia-Pacific countries such as China and India, Developing countries have invested heavily in construction and infrastructure projects, as well as the continuous economic growth. The construction industry in the Asia-Pacific region has continued to develop, and the demand for textured coatings has shown rapid growth, and the demand growth rate is significantly higher than that in Europe and the United States.