AkzoNobel (AkzoNobel) and Porsche China officially signed a contract for centralized procurement of refinish paint products. This pioneering move marks the first cooperation between Porsche China and AkzoNobel China.
On May 1, 2023, the contract between the two parties will officially come into effect, marking that the partnership that has been brewing for many years has finally taken root in China. In 2017, AkzoNobel was recognized globally by Porsche, and the two companies started cooperation. Porsche is a prestigious car brand in the world, and China is currently the largest market for Porsche. Therefore, for AkzoNobel, establishing a partnership means “must win”. Through this cooperation in China, AkzoNobel China will supply Porsche China with a full range of water-based paint products, including water-based primers, basecoats and clearcoats, so that Porsche can provide customers with a complete set of water-based refinish paints solution.
Porsche China attaches great importance to AkzoNobel’s full range of water-based product solutions, carbon emission reduction commitment, and agile technical service support and value-added services. A full range of water-based product solutions will help Porsche China meet China’s stringent national standards for volatile organic compounds (VOC), while AkzoNobel’s commitment to carbon emission reduction will help Porsche China achieve its carbon emission goals. In addition, AkzoNobel will dispatch professional technicians to provide agile technical service support and value-added services, thereby helping Porsche China improve customer experience.
This collaboration is an important step forward for both companies. On the one hand, this cooperation will help Porsche China improve its refinish paint product capabilities and provide better customer experience; on the other hand, this cooperation will further consolidate and enhance AkzoNobel’s position in the automotive coatings industry.
“We are very pleased to cooperate with Porsche China and contribute to their enhancement of customer experience.
This partnership is a recognition of the quality of our products and services, and we look forward to a successful and long-term cooperation between the two parties. ”
——General Manager of AkzoNobel Automotive Refinish Coatings China
Chen Haibo
This partnership is an exciting development for both parties, and it is also a significant step forward for the automotive industry. As the Chinese market continues to grow, the cooperation between AkzoNobel and Porsche China will definitely have a positive impact on the entire industry.
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