Global Polyurethane Network News: On April 13, Freudenberg held a media meeting at the Asia Regional Enterprise Center in Shanghai. Lloyd, member of the Freudenberg Group Management Committee and Chief Human Resources Officer, and Xu Beidi, representative of the Asian region, shared their performance and sustainable development progress in the global and Chinese fiscal year 2022, as well as the future market layout and latest trends in China
Maintained a good upward momentum
Lloyd said that after more than 170 years of development, Freudenberg not only has a lot of experience in materials, systems and technologies, but also has accumulated rich expertise and production capacity in emerging business fields such as fuel cells and sustainable development. As China strides towards the goal of "dual carbon" and reaffirms the key role of green kinetic energy in high-quality development, the Freudenberg Group has also taken advantage of the trend in recent years, actively deploying strategies such as electric transportation, renewable energy, and intelligent manufacturing field. In the context of challenging times, innovation has always been the cornerstone for Freudenberg to boost performance and promote social progress.
According to Lloyd, in 2022, Freudenberg Group's sales will exceed 11.7 billion euros, a year-on-year increase of 17%. Among them, the group's sales in Greater China reached 10.22 billion yuan (based on the proportional consolidation method). She said, "Although various uncertainties in 2022 have brought many challenges to the company's global operations, the Freudenberg Group has maintained a good upward momentum with its strong resilience and diversified product layout. With China's Expanding opening up and continuously optimizing the business environment, we are still optimistic about the long-term potential of this market.”
Continue to increase local investment
In recent years, China has gradually grown into Freudenberg's third largest market. Investing in high-tech manufacturing infrastructure and local R&D facilities is an important part of Freudenberg's long-term approach and innovation strategy in China.
Xu Beidi said, "For a long time, thanks to the mature industrial chain and broad market scale, Freudenberg has made great progress in China. In the long run, we will not only introduce more advanced products to local customers, We will continue to increase local investment, expand partnerships, and launch more solutions tailored to the local market environment."
For example, Enfu (China), a sealing specialist under the Freudenberg Group, will invest 200 million yuan in its Wuxi factory this year, and add a new reconstruction project with an annual output of 750 million pieces of auto parts, in order to respond more quickly to the needs of local customers. need. This is also another major investment project of Enfu (China) after the establishment of a new factory in Changchun.
Xu Beidi went on to say that Freudenberg will further deepen its manufacturing layout this year, introduce multiple production lines, and enhance local production and service capabilities. In order to consolidate its own market competitiveness, Eagle Burgmann China, a subsidiary of the Freudenberg Group, plans to introduce a fabric expansion joint production line. The expansion joint is an indispensable part of the modern pipeline engineering system, which can compensate the thermal expansion or contraction of the pipeline due to the temperature change or the temperature difference of the medium, so as to ensure the normal operation of the pipeline. EagleBurgmann will use locally produced high-quality fabric expansion joints to serve industries such as electric power and petrochemicals.
According to Xu Beidi, the new accumulator factory of Freudenberg Sealing Technology Group in Changchun will be put into use this year. Provide high-quality accumulator solutions. In addition, the Changzhou factory of Freudenberg High Performance Materials Group plans to invest in the introduction of a production line for ENKA® technology this year, and the annual output will reach 3.5 million square meters after it is put into operation. ENKA® three-dimensional three-dimensional structure products and composite materials can be used in many industries, including ventilation and noise reduction in building maintenance systems, shock absorption reinforcement and drainage in the transportation construction industry, erosion prevention in the geotechnical industry, and automobiles, biological filtration, etc. contribute to the sustainable development and eco-friendliness of urban construction.
Drive high-quality development with innovation
According to Lloyd, since 2019, Freudenberg's total R&D investment has exceeded 2 billion euros, and 580 million euros will be invested in 2022 alone. This year, continue to strengthen local R&D capabilities, which is one of the core strategies of the Freudenberg Group.
For example, she said that SurTec, a subsidiary of Freudenberg Specialty Chemicals Group, located in Hangzhou's new technology center, which was officially put into use at the end of March. The new product testing line of the technology center will cover the sample production of all SurTec product lines, which can meet the growing demand for low-carbon environmental protection, energy saving and emission reduction, and supply chain localization in the automotive, electronics, general hardware and other industries, and greatly Improve the innovation strength of enterprises in the Chinese market. Klüber Lubrication, a lubrication specialist also affiliated to Freudenberg Specialty Chemicals Group, plans to increase investment in its Shanghai R&D center this year, and will continue to invest millions of euros between 2026 and 2029 according to the actual situation. to expand production capacity.
On the other hand, Freudenberg is also supporting the growth of local talents by balancing the regional proportions of executives and technical talents in different regions through global talent development projects. Freudenberg will provide diversified career opportunities to help local talents grow into industry experts or professional management talents to undertake regional functions.
Lloyd finally emphasized that with the support of multiple localization strategies and global resources, Freudenberg will continue to use the multi-step strategy of energy conservation, electrification, purchase and production of green electricity, and offset carbon dioxide emissions to become a climate-neutral enterprise in 2045. Goal forward. At the same time, Freudenberg will also improve the comprehensive strength of the enterprise from multiple dimensions such as products, services, and social responsibilities, promote the optimization and upgrading of the industrial structure, and use innovation as the core driving force to empower the high-quality development of the Chinese economy.
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